Tina Archer joined Freetrade in 2022 as Head of Consumer Outcomes. Tina is responsible for implementing the Consumer Duty at the challenger broker, and advises on questions about consumer outcomes. She also oversees the review and approval of financial promotions. Prior to joining Freetrade, she worked at the FCA for over a decade, leading on the regulator's work on financial promotions and unfair contracts, and also acting as a front line supervisor. Tina began her career as a lawyer in capital markets at Linklaters and then moved on to professional support lawyer roles at Linklaters and Mishcon de Reya.