Tadhg leads the charge in navigating the ethical complexities of AI. His role focuses on developing responsible AI guidelines and policies that promote fairness, privacy, and accountability. By integrating ethical considerations into every stage of AI development and adoption, Tadhg works to build public and business trust in AI. He believes that AI driven innovation should not only be technically advanced, but also responsible and ethical. Tadhg focuses on the intersection between digital innovation, transformation, regulation and governance. He has previously worked with global organisations to drive responsible digital transformation, implement technology solutions, and design governance models & frameworks that enhance efficiency, streamline operations, and foster shared understanding of digital & AI ethics.
Alongside his work commitment to helping Northern Irish businesses navigate and scale AI safely, Tadhg works with public sector bodies in Northern Ireland to align AI perceptions and opportunities. The AICC recently launched Northern Ireland's 'Responsible AI Hub'. The Hub is central resource that supports ethical best practice for using AI. It is a space for everyone, to learn, explore and use tools to be 'Good' with AI.

The Artificial Intelligence Collaboration Centre (AICC), a £16.3 million initiative by Ulster University and Queen’s University Belfast, promotes AI awareness and adoption among businesses in Northern Ireland, with a strong emphasis on ethical and responsible innovation.